Take me Home by Rashmi Bansal
(Book review 11/2015)
This
is the best book of Rasmi till date just to say that I have read her two other
books “Stay hungry, Stay Foolish” and “Connect the dots”. I liked this book
personally.
It
starts as The Inspiring stories of 20 entrepreneurs from small-town India with
big-time dreams.
The
first story itself is interesting as its from my city of Balaji Waffers and
Chandubhai Virani, how they struggled and from simple canteen contractor at the
local cinema to becoming the brand which commands 65% share in five states in
wafers and numkeen business. I liked the line “I had an obsession to increase
the business even if it meant mortgaging our house.
Next
story is of Jaipur Rugs, of Nand Kishor Chaudhary from that I liked”Ustad ko
dekh kar main khud ustad ban gaya.” (Observing the master at work, I too became
a master). From Spacewood story I learnt “To do business, sirf character
dabbang hona chahiye.” (You need to be bold and fearless to do business). Jyoti
CNC, the biggest hope giver to all the youths and small business starters to
grow big and once again a person from Rajkot Parakramsinh Jadeja stating “Uncle,
there is nothing in this world that is not possible” and also “You must be able
to picture your destination and share that picture with your team.”Also
included is the pride moment for India “When I entered the Huron plant, the
owner had put up the Indian tricolor at the front gate. It was the proudest
moment of my life.” Kashmir Apiaries, firstly I like honey and secondly after
reading this I saw the label on my honey bottle, surely it was Kashmir Apiaries
on the brand I use daily. “ I did not have the money but I did not believe in
taking anything for free” and also “I had a ramshackle jeep and not enough
money to buy diesel for the trip. Still, I decided to go.” Next from WELL BRED
I liked when Bahadurbhai tell his doctor “The faster you forget the names of
medicines, the better” and he tells this after a major epidemic in his poultry
farm so the doctor was stunned. How would he do his job, if not with medicine?
Bahadurbhai added “Instead you find out why the disease occurred in the first
place.”So from then on “Prevention is better than cure” became their motto.
Deepak
Dadhoti – Servocontrols India, I liked “Dr Kalam has said, ‘What is the fun of
basking in the glory of another’s country…’Those words kept ringing in my mind”
also “ It is one thing to have the ‘know-how’ and another to convert your
know-how into a commercially viable business” and also “Entrepreneurship means
going out and cutting deals. You can’t just sit in your office and expect orders”
and last but the most important “For every cellphone we buy, a dollar goes to
Motorola, because the IP of cellular technology is still with them. I want to
make that sort of innovation happen in India.” Next is Rohith Bhat – RoboSoft stating
“I used to dream of living abroad, living comfortably. After going to Japan, I
was determined to do something in my own country” also “Getting a project was a
big thing…so we said yes to whatever was offered. Only then we would worry
about how to do it!” lastly “Do not start a business thinking I will try this…if
it doesn’t work…I will go back. It will definitely fail.”Virat Khutal – Twist Mobile
“When I say ‘Kill your parents’ I mean all the mindsets and the orthodox things
put into your head. You have to put them aside if you want to create something
new.” Vibhor Agrawal – Multimax Engineering “You have to draw a line, that,
okay, this is my lakshman-rekha. I will not drop my quality below this level,
no matter what the pricing pressure.”
Muruganantham
– Jayashree Industries “If the problem is tough, you cannot find a single man
there…you stand there and you will definitely get an opportunity.” Educated
only up to class 9, Murugan is a maverick thinker and inventor. Working alone
in a modest workshop, he developed a revolutionary machine to make low-cost
sanitary napkins; changing the lives of ordinary women, across India. To see the sheer force of his conviction this
is enough “I was even ready to do the surgery and become a lady to conduct my
research!” Dilafrose Qazi – SSM Collage
of Engineering Parihaspora (Kashmir) says “Initially, I did not have such a big
dream ki university kholni hai. I thought I will teach some small courses which
will help girls to become independent” and the nicest “I went to Pakistan for a
peace conference and said to Mr. Musharraf, if you truly feel for Kashmir, you
would not put guns into the hands of little children. The Last One is the
Startup Village Kochi (Kerala). I am really stunned by the concept of
incubators and really appreciate the concept behind this, hats off to the guys
and I wish more of such incubators bloom up all over India. Some of the hints “
An entrepreneur must work like a bull and live like a nomad” also “This is an
open space – we don’t deny any opportunity, reject any idea…” and the gist of
all “The idea of a ‘Silicon Coast’ is a dream, it is not a business plan.
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