Walking Tall
Morbi is a small
town located in Gujarat. In spite of being small it’s well known all over the
world for its industries; especially ceramic industry. Morbi has made a mark as
the largest ceramic manufacturer in India. What distinguishes Morbi is its unrelenting
spirit of getting up again and again after being devastated. Morbi had twice
been devastated by natural forces like flood and earth quake which shattered
the town but could not shatter the spirit of its industrious people. The people
of Morbi have rebuilt the town again with unending zeal and have made it the
ceramic hub of the country. The real spirit of Morbi is neither in getting up
again nor in its being the ceramic hub but it’s in the enterprising spirit of
its people who are confident of defying all the odds and raising above all the
standards. It’s not about companies or factories; it’s about people.
As a morbian I am
proud of this unrelenting spirit and I think a lot of people can benefit by
observing these success stories. I have tried to cover the major contributors
to this industry and to the pride of having the least unemployment. Morbi has
become a mini- India, name any state and you can find its people in Morbi. As a
matter of fact there are lots of foreign people who frequent the streets of
Morbi and are doing business with this small town.
Talking about the
indomitable spirit which created the heroes out of common men I am going to
take you on the roller coaster ride of the ceramic industries. We would enchant
ourselves by these heroes. These successful heroes are born before our eyes and
they climb the ladders of success before our eyes. The reader gets the chance
to participate in their every struggle and win like them. We can accompany them
in their ride to super success and feel that rush of adrenaline in our blood.
What hurdles they faced and how they managed to rise in spite of these
difficulties? How they gained momentum which decision in their life propelled
them towards success? These are some questions which I have tried to unravel in
the pages which have acted as wings to propel these heroes to their today’s
position. I hope that we will together enjoy this flight and try to feel the
sharp curves and smooth hills riding on the ever changing and ever flowing
current.
Live a life that can come in books and inspire the millions…….
